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About Us

Slingshot is a bold Creative Media Agency.

We propel brands and people further, faster.

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We are the creative media agency that propels brands and people further, faster by applying Unconventional Intelligence, or UI.

What is UI? A methodology that starts where others stop.

With his accurate slingshot, David used Unconventional Intelligence to beat Goliath. By combining his fresh perspective and his expertise, the small challenger beat the big giant.

We fuse a deep understanding of category and industry conventions with data and expertise to uncover the opportunities that drive real business results. We connect the unconnected.

Hear more about our Unconventional Intelligence methodology and products to propel your business further, faster.

Our values

Our team

Simon Rutherford

CEO & Partner

Meet Ruthers. Holistic, detail focused and warm. Ruthers is a Slinger because he cares as much about the client’s business as he does about ours.

 

Simon Corbett

Chief Innovation Officer & Partner

Meet Corbs. Creative, interested, and cheeky. Corbs is a Slinger because he knows that a stimulated mind generates great work that makes a difference.

Jane Waterhouse

Managing Director

Meet Jane. Down to earth, sharp, and calm in a crisis. Jane is a Slinger because she loves to solve problems creatively. She goes to work every day to make her client’s successful.

Laura Dodds

General Manager, Client Service & Investment

Meet Laura. Smart, authentic, and savvy. Laura is a Slinger because she’s a great listener and problem solver. She demands (and delivers) excellence and is always focused on achieving the very best outcomes for our clients and team.

Lisa Overall

Head of Product & Analytics

Meet Lisa. Analytical, forensic and kind. Lisa is a Slinger because she does what it takes to get to the heart of the problem and takes no prisoners in the pursuit of the solution.

Molly Blacker

Head of Strategy

Meet Molly. Insightful, spirited and wise beyond her years. Molly is a Slinger because she is multi-skilled and combines expertise so she can spot those little nuggets that lead to amazing insight for our clients.

Ursula Tomkins

Financial Controller

Meet Ursula. Invested, spirited and passionate. Ursula is a Slinger because she is process driven to ensure the best financial performance for the business and our clients.

Brittany Davis

Group Business Director

Meet Britt. Positive, trustworthy and process driven. Britt is a Slinger because she is invested in getting the best for her clients and loves to have a good time along the way. Britt will get into the detail, leaving no stone unturned.

Susan Axford

Group Business Director

Meet Susan. Humble, details focused and passionate. Susan is a Slinger because she is constantly learning and testing herself. Her clients absolutely love her because she delivers, always!

Jess Cooke

Group Investment Director

Meet Jess. Dedicated, generous and hugely knowledgeable. Jess is a Slinger because she is a solution-based thinker with a passion for negotiations, maintaining strong and meaningful relationships with our media partners to benefit her clients.

Davin Marcello

Group Digital Director

Meet Davin. Invested, curious and intelligent. Dav is a Slinger because he dives headfirst into his craft, constantly finding the right solution for his client’s problems. He leaves no stone unturned and is gifted at what he does.

Slingshot Media is proud to be awarded one of the Best Places To Work in Australia three years running. Now, we are top 10.

Slingshot Media is a valued member of the IMAA (The Independent Media Agencies of Australia) and the MFA (Media Federation of Australia). Learn how we are getting involved in our latest News.  
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