Monthly Archives: August 2019

I’m a big fan of Google. I wasn’t always.Truth be told that I am (in)famous amongst my old mates back in Blighty as the man who predicted that Google wouldn’t succeed. In fact, I think my exact quote was: “The whole fun of the internet is trying to find stuff, who wants to just get […]

“You can’t always get what you want…” Mick Jagger knew what he was singing about and it’s true; not getting what you want is frustrating. However not getting what you need is even worse. In the marketing world this is common, paying for one thing and getting another is rife and what we often see […]